On May 18, the "Snack Kingdom," which had just celebrated its one-month anniversary, released its performance report. From April 17 to May 16, the store welcomed a cumulative total of over 1.0461 million visits. During the five-day May Day holiday, it attracted 265,000  trips, with online exposure exceeding 480 million views in a single month. Meanwhile, this "largest snack store" is emerging as a new window for foreign tourists to experience Chinese consumer culture.

Data from the first month of operations shows that the "Snack Kingdom" has welcomed a cumulative total of over 1.0461 million visits. Based on a 12-hour daily operating schedule, this means that nearly one visitor entered the venue every second. During the five-day May Day holiday alone, the venue attracted 265,000 visits, with an average daily footfall of 53,000—exceeding that of a large-scale concert.

Since opening, the "Snack Kingdom" has attracted visitors from all over the world who make special trips to the store. Their shopping carts are filled not only with unique snacks but also with distinctive memories of China. A Spanish visitor remarked, "There's nowhere like this in the UK, the U.S., or Spain. It's a fantastic window for the world to see China. I love Chinese snacks"!

Industry insiders believe that the growing number of foreign tourists flocking to the "Snack Kingdom" reflects the increasing appeal of China's consumer culture. New consumer trends—such as trendy toys like Labubu, modern bubble tea, and Chinese snacks—are becoming new windows through which the world can experience Chinese lifestyle and culture.

Source: en.changsha.gov.cn