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15 July 2015

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Italian Shopping Festival 2016

The Italian Shopping Festival 2016 will open at Kaifu Wanda Plaza, Changsha, from Jan. 23 to Jan. 31.


This is to be the first Italian commercial fair held in Changsha, and also a big promotion debut of a variety of Italian brands in China’s market.


More than 40 Italian brands will greet Hunan consumers during the Festival, such as Aziendaagricola Bisceglia, Masseria LiVeli, Collane, Sapone di un Tempo, Anibaldi, Design Italian Shoes, Prodottipugliesi, and Evan Caffè. They will offer various made-in-Italia products covering food, wine, makeup, even cars and yachts.


Meanwhile, B2B Round Tables during the Festival will facilitate exchanges between Italian retailers and Chinese e-businesses, to promote Italy-Hunan commercial cooperation.


Beyond that, a series of Italian cultural activities will enchant the audience, including Venice-style masquerade ball, Italian food and wine appreciation, and Italian film day. In addition, citizens may have chance for a lucky draw to win free Changsha-Milano airline tickets.


Chinese source: